This would be a *real* CSR effort, not the usual window-dressing campaigns.
Source: Exclusive: Inside the effort to get U.S. employers to popularize early voting – Axios
Tag Archives: marketing
everybodyin
LinkedIn is frequently overlooked in marketing plans, which is a mistake given how powerful a network promotional tool it is.
Source: eMarketer LinkedIn Marketers Forecast Q4 2019 – eMarketer Trends, Forecasts & Statistics
joe lied
I’m pretty sure this is true of most of the companies who made big promises while pushing for the passage of the 2017 TCJA.
Source: AT&T Lied About Everything It Promised to Do If It Got a Tax Cut – VICE
options
While I’m not a huge branded content fan, giving publishers an alternative to Facebook is a move in the right direction.
Source: Flipboard woos Facebook-weary publishers with a new branded content program – Digiday
selling other cultures to white kids
All while society minimalizes the cultural contributions of those non-white demographic groups.
Source: Lauren Jackson’s White Negroes: A witty, nuanced take on cultural appropriation – Vox
updated shield
I like it. More than anything it makes me wonder why more corporate logos aren’t being redesigned to incorporate the flat look of mobile icons on a phone screen, which would seem to be good for brand recognition. 
Source: Pentagram rebrands Warner Bros studios shield logo and identity
planning for after likes
Social platforms moving away from external “likes” and other soft engagement is being seen as a real problem for businesses. Without those largely meaningless and easily gamed numbers they might have to focus on actual, measurable goals. Bad news for those who haven’t been doing that all along.
Source: Instagram, Twitter, YouTube changing “like” counts to promote digital wellbeing – Axios
disclosure rules disclosed
These seems particularly toothless given the onus is completely on the influencer, who has no real incentive to police themselves or raise their hand if they break the rules.
Source: FTC Tells Influencers How To Properly Disclose Ads On Social Media : NPR
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