facebook killed collegehumor

This quote:

sources tell Digiday that CollegeHumor’s bet on platform video cost the company its financial health. After Facebook video failed to deliver the revenue the media industry had hoped for, and its years of frustration with YouTube ad rates, CollegeHumor had to make a move to address its high operating expenses.

Source: How CollegeHumor lost its early lead – Digiday